2015 Inductees to the Marketing Hall of Fame
Ogilvy & Mather’s Shelly Lazarus, Patagonia’s Yvon Chouinard, Nike’s Trevor Edwards and Prophet/UC Berkeley’s David Aaker Selected as AMA’s 2015 Marketing Hall of Fame® Inductees
NEW YORK, March 3, 2015 – The American Marketing Association, NY Chapter today announced four practitioners responsible for outstanding contributions to the field of marketing as 2015 inductees to its Marketing Hall of Fame®: Shelly Lazarus, chairman emeritus, Ogilvy & Mather; Yvon Chouinard, founder, Patagonia; Trevor Edwards, president, Nike Brand, Nike, Inc.; and David Aaker, vice chairman, Prophet, professor emeritus, BerkeleyHaas School of Business, UC Berkeley.
The four will be celebrated at the 2015 Marketing Hall of […]