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Media Contact: 

Jack Mello, PR for Marketing Hall of Fame

jack.mello@gmail.com

 

 

[/fusion_text][fusion_text]Adobe’s Ann Lewnes, Ogilvy’s Shelly Lazarus, author Seth Godin and former P&G CMO Jim Stengel to speak and take questions at free virtual forum on October 29, 2020.[/fusion_text][fusion_text]NEW YORK, September 15, 2020 — The prestigious Marketing Hall of Fame will host Marketing Hall of Fame Speaks: Bringing the Future Forward”, a special free online event featuring some of the world’s most brilliant marketers speaking on the new future of marketing in light of the global pandemic.

Speaking live at the free October 29 event, happening 2:30-4:00 pm EDT, will be a panel of four legendary Marketing Hall of Fame laureates: Shelly Lazarus, chairman emeritus, Ogilvy (inducted 2015), former P&G CMO Jim Stengel (2017), noted best-selling author and speaker Seth Godin (2018) and Ann Lewnes, EVP/CMO, Adobe (2019). 

They will offer their unique commentary and insights into the future of marketing during these challenging times and take questions from global participants online. 

This event will also feature video clips on the same topic from a range of other Marketing Hall of Fame honorees, taken from their acceptance speeches at induction ceremonies over the years. 

These will include thoughts from academic and author David Aaker, former Facebook CMO Gary Briggs, Patagonia founder Yvon Chouinard, Dentsu Aegis global CEO Wendy Clark, TBWA chairman Lee Clow, R/GA founder/executive chairman Bob Greenberg, former IMB VP Jon Iwata, MetLife EVP/global CMO Esther Lee, author Al Ries, former Allstate, Coca-Cola and Subway CMO Joe Tripodi, former Unilever chief marketing and communications officer Keith Weed, academic and author Jerry Wind and others.

“Marketing Hall of Fame Speaks: Bringing the Future Forward” takes place online on October 29, 2020, 2:30-4:00 pm EDT.  Register here for this free event.

“The Marketing Hall of Fame’s purpose is to help build marketing’s future by recognizing our most admired colleagues for the brilliant ways in which they have advanced our profession,” said Joanna Seddon, Marketing Hall of Fame co-chair and president, Brand Consulting, Ogilvy.  “This event is in perfect sync with that mission, as these honorees will address the most critical issues facing marketers today and tomorrow in our changed world.”

“This online event extends the Marketing Hall of Fame brand to a global audience, providing a forum for our extraordinary inductees to offer their insights on how we all need to think about the future of marketing in our new reality,” said Robert Kahn, Marketing Hall of Fame co-chair, a past AMA New York president and SVP, Global Business Development, Elateral.  “We’re proud to bring these legends of marketing together in what promises to be a unique dialogue between themselves as well as our international audience.”

The Marketing Hall of Fame was established by the American Marketing Association New York to inspire and celebrate brilliance in marketing across all fields and industries, recognizing individuals who are making outstanding contributions to the field and inspiring a new generation of marketers. 

The annual honor is determined by an open public nomination process and subsequent voting by more that 250 top marketers in the Marketing Hall of Fame Academy.  It is open to any current marketing practitioner from the corporate, agency, research or academic worlds with a minimum of 10 years’ experience who is responsible for marketing innovations that have had dramatic impact on business results, raised marketing’s profile in business overall or moved the profession forward by creating new tools and approaches.

The annual Marketing Hall of Fame announcement and in-person induction ceremony in New York was postponed this year due to the pandemic, and is scheduled to resume in Spring 2021.  [/fusion_text][/fusion_builder_column][fusion_builder_column type="1_1" last="yes" spacing="yes" center_content="no" hide_on_mobile="no" background_color="" background_image="" background_repeat="no-repeat" background_position="left top" border_position="all" border_size="0px" border_color="" border_style="" padding="" margin_top="" margin_bottom="" animation_type="" animation_direction="" animation_speed="0.1" class="" id=""][fusion_text]The mission of the AMA New York (http://www.amanewyork.org) is to inspire, support and celebrate brilliance in marketing. Founded in 1931, the AMA New York is the principal community for marketing professionals across all industries and disciplines in the New York area. Offering programs, monthly events, and interaction with the chapter through volunteer activities, we provide marketers with an opportunity to increase their knowledge and reach in the marketing community.

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Media Contact: 

Jack Mello, PR for Marketing Hall of Fame

jack.mello@gmail.com

 

 

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American Marketing Association New York

Opens Nominations for 2020 Marketing Hall of Fame®

[/fusion_text][fusion_text]NEW YORK, September 16, 2019 — The American Marketing Association New York today announced the open call for nominations for the prestigious 2020 Marketing Hall of Fame®.

 

The nominations, which are free and open to the public, can be submitted by visiting http://www.marketinghalloffame.org/nominate/.  Both members and non-members of the AMA New York can submit nominations, deadline is October 9, 2019.  Marketers nominated in the past must be re-nominated this year to be eligible for 2020 induction.  

 

Inductees will be announced in February, and honored at the gala induction ceremony on April 21, 2020 at the office of R/GA New York.

 

The Marketing Hall of Fame (www.marketinghalloffame.org) was established to “inspire and celebrate brilliance in marketing” across all fields and industries, recognizing individuals who are making outstanding contributions to the field and inspiring a new generation of marketers.

 

The annual honor is open to any current marketing practitioner from the corporate, agency, research or academic worlds with a minimum of 10 years’ experience who is responsible for marketing innovations that have had dramatic impact on business results, raised marketing’s profile in business overall or moved the profession forward by creating new tools and approaches.

 

Inductees include leaders who have transformed the role of marketing: David Aaker, vice chair, Prophet and professor emeritus, Berkeley-Haas School of Business; former Facebook CMO Gary Briggs; Patagonia founder Yvon Chouinard; TBWA\Media Arts Lab chairman emeritus Lee Clow; former GE CMO/vice chair Beth Comstock; former Nike Brands president Trevor Edwards; best-selling business author and speaker Seth Godin; R/GA founder/executive chair Bob Greenberg; former American Express CMO John Hayes; former IBM SVP Jon Iwata; author and distinguished professor at Kellogg School of Management, Northwestern University Philip Kotler; Ogilvy chairman emeritus Shelly Lazarus; MetLife, Inc. EVP/global CMO Esther Lee; marketing strategist/author Al Ries; former P&G CMO Jim Stengel; former Subway, Coca-Cola and Allstate CMO Joseph Tripodi; and Jerry WindPhD, professor of Marketing, The Wharton School. 

 

“The Marketing Hall of Fame is a brand unto itself that stands for excellence and career achievement in our field,” said Robert Kahn, Marketing Hall of Fame co-chair, a past AMA New York president and SVP, Global Business Development, Elateral.  “The annual program is designed to recognize these well-deserving industry visionaries and engage the broader marketing community in the year-long process of nominations, voting and judging.”

 

“The Marketing Hall of Fame is the only honor that recognizes those who make outstanding contributions to marketing across all disciplines and specialties, whether they come from a brand, agency, research, academia or consulting,” said Joanna Seddon, president, Global Brand Consulting at Ogilvy, a past president of AMA New York and Marketing Hall of Fame co-chair.  “We encourage everyone to submit nominations for great marketers whom they believe are worthy of inclusion in our next group of inductees.”

 

The Induction Process

Nominations are evaluated by the Marketing Hall of Fame Committee against four criteria: marketing that drives extraordinary business results; raising marketing’s profile; marketing innovation and creativity; and inspiring and developing other marketers.

 

A short-list of the 50 most highly-qualified nominees is then voted on by the Marketing Hall of Fame Academy, an exclusive, invitation-only body of 250 senior marketers, agency executives, researchers and academics hand-selected by the committee and AMA New York Board of Directors, who cast ballots to determine the 12 finalists.  

 

A final panel of judges, made up of past inductees and top executives from the leading marketing associations and organizations, will then select the 2020 inductees.

 

Past sponsors of the Marketing Hall of Fame include P&G, Unilever, Facebook, IBM, Google, Twitter, Adobe, AOL,Deloitte, PricewaterhouseCoopers, American Express, GE, Blackstone Group, The Wall Street Journal,R/GA, WPP, J. Walter Thompson, BBDO, DDB, Ogilvy, McCann Worldgroup, Wieden+Kennedy, MBLM, SY Partners, OMD | the grid, media partnerAdvertising Age, Columbia Business School, GreenBook, Insight Innovation Exchange, Thornberg & Forester, Verse Group LLCand others.

For information about sponsorship opportunities, please contact AMA New York board member Lee Hornick, Marketing Hall of Fame sponsorship director, at leehornick@hotmail.com.[/fusion_text][/fusion_builder_column][fusion_builder_column type="1_1" last="yes" spacing="yes" center_content="no" hide_on_mobile="no" background_color="" background_image="" background_repeat="no-repeat" background_position="left top" border_position="all" border_size="0px" border_color="" border_style="" padding="" margin_top="" margin_bottom="" animation_type="" animation_direction="" animation_speed="0.1" class="" id=""][fusion_text]The mission of the AMA New York (http://www.amanewyork.org) is to inspire, support and celebrate brilliance in marketing. Founded in 1931, the AMA New York is the principal community for marketing professionals across all industries and disciplines in the New York area. Offering programs, monthly events, and interaction with the chapter through volunteer activities, we provide marketers with an opportunity to increase their knowledge and reach in the marketing community.

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