WENDY CLARK, CHIEF EXECUTIVE OFFICER, DDB WORLDWIDE
Wendy Clark was named CEO for DDB Worldwide in February 2018, leading 200 offices in 100 countries and more than 11,500 associates globally, following her successful tenure leading a turnaround as CEO of DDB North America. In her three years at the agency, Wendy has launched DDB Flex, the bespoke, cross-agency model customized for DDB’s clients’ businesses. She has also driven a renewed sense of new business winning helping to land over 32 pitch wins, including Volkswagen, McDonald’s, Johnson & Johnson, AT&T, Kellogg’s, Miller Lite and the U.S. Army, to name a few.
In addition, Wendy has transformed the agency’s leadership team with marquee hires, including NA CCO Ari Weiss, NA CSO Eric Zuncic, Chief People Officer Britt Hayes, NY CCOs Lisa Topol and Derek Barnes and CSO Susie Lyons; Chicago CSO Tricia Russo; Canada CEO/CCO Brent Choi; We Are Unlimited’s CEO Mark Mulhern and CCO Toygar Bazarkaya; SCJ global business director Nancy Shamberg; and Velocity’s global president Audrey Melofchik, to name a few.
ANN LEWNES, EXECUTIVE VICE PRESIDENT AND CHIEF MARKETING OFFICER, ADOBE
Ann Lewnes’ innate passion for creativity and media drive her as Adobe’s CMO, and are reflected in the company’s groundbreaking marketing campaigns.
Creativity is only half the equation, as under Ann’s leadership, Adobe’s marketing organization led the shift to digital marketing long before it became the norm, setting the template for marketing’s strategic impact on business. Today, Ann is once again pioneering a new category — the evolution of digital marketing to customer experience management — creating end-to-end experiences across every marketing channel by harnessing the power of creativity, comprehensive customer data, new media, and community to drive next-level customer experiences at scale.
Prior to Adobe, Ann spent 20 years building the Intel brand as a VP of Marketing. Ann serves on the boards of Mattel and the Ad Council. She has been named one of the world’s most innovative CMOs by Business Insider, one of the world’s most influential CMOs by Forbes and to the AdWeek 50, an annual celebration of the most indispensable executives across marketing, media and technology. In 2015, Ad Age named her to The Creativity 50, a list honoring the most creative people of the year.
KEITH WEED, CHIEF MARKETING AND COMMUNICATIONS OFFICER, UNILEVER
As Chief Marketing and Communications Officer, Keith Weed is a member of the Unilever Executive and responsible for the Marketing, Communications and Sustainable Business. He has held this role since 2010.
Leading the creation of the Unilever Sustainable Living Plan, Keith has been pioneering new ways of integrating sustainability into the business as a key driver of growth. His responsibilities align with Unilever’s vision to grow the business while reducing its environmental footprint and increasing its positive social impact.
Most notably, Keith has directed significant advances in digital and influencer marketing and technologies within Unilever and has championed the 3Vs, Viewability, Verification and Value across the industry. He is committed to tackling stereotypes – gender and beyond – in advertising through Unilever’s #Unstereotype initiative and is the architect behind the #Unstereotype Alliance, co-created with UN Women, bringing together 35 companies to remove the portrayal of unhelpful stereotypes from their advertising by 2020. He has also championed the development of brands with purpose through Unilever’s crafting Brands for Life strategy.